Digital Signage Systems

Supreme picture quality and brightness in our largest screen size

It's BRAVIA at its biggest. Designed to perform flawlessly in demanding professional environments, the super-size 98" BRAVIA FW-98BZ30L boasts cutting-edge technology and installation-friendly features. With 440 nit brightness, cinematic color, contrast and a huge viewing angle plus doubled memory to store more apps and content, it's the 4K HDR professional display that's bigger in every way.

Cognitive Processor XR™

The world's first picture processor with cognitive intelligence understands how humans really see the world. 98" BRAVIA with Cognitive Processor XR™ opens up an unprecedented viewing experience that immerses you even more deeply in the scene.

Professionally designed for better business

Other so-called professional displays are little more than televisions with a few additional features thrown in as an afterthought. 98" BRAVIA is engineered from the ground up for quicker, easier, more flexible installation in retail and corporate environments. Ergonomically positioned lower horizontal levels are easy to grab, making lifting easier and more comfortable.

Easier access

Reduced packing carton size eases transportation. The ability to carry BRAVIA vertically (portrait style) gives easier access in elevators and stairways.

Side mounted terminals

All signal connections - including audio, video, networking, control and USB port - are mounted on the side of the display to simplify installation.

Subtle logo positioning

The Sony logo is discreetly positioned on the edge of the display's beautifully slim 20 mm bezel. So there's nothing to distract your audience from immersive, super-size images.

Portrait and tilt

Install BRAVIA in portrait or landscape orientation to suit any corporate or retail space, with a tilt range over -15 to +20 degrees for even greater flexibility.

32 GB internal storage

The internal memory on some other displays is eaten up by the operating system, leaving little space for your own apps and content. 98" BRAVIA doubles internal storage from 16 GB to a generous 32 GB - giving loads more room on board to hold apps, photos, videos and digital signage.

Pro Settings

BRAVIA FW-98BZ30L makes doing business even easier, allowing you to fine-tune settings to suit the demands of corporate or retail environments. Disable input or remote-control functions, remove labels, and block buttons to avoid tampering when the screen's being used in public spaces. Customize and store display settings, then copy them easily from display to display via USB flash memory.

Simple signage

Informing and guiding visitors with digital signage in retail stores and corporate spaces has never been easier. On-board BRAVIA Signage Free (BSF) software automatically plays out HTML content, video and photos copied onto a USB stick memory when it's slipped into BRAVIA. It's that simple.

Meet more easily

Get Google Meet from Google Play Store, and pair BRAVIA with a compatible webcam for easy video meetings on the big 98" screen.

Simple screen mirroring

Easily mirror content wirelessly from your own handheld device onto BRAVIA with in-built support for Apple AirPlay and Google Chromecast.

Flexible content layout

In-built support for HTML5 lets you use BRAVIA to display interactive signage content without needing a dedicated set-top box, media player, or PC. On-screen content can be freely laid out using 4K video, still images, or even with the HDMI input.

Awesome picture quality, brightness and contrast in our largest screen size

The extraordinary presence of our biggest, brightest Professional BRAVIA demands every audience's attention. Blending cutting-edge technology with installation-friendly features, 98" BRAVIA BZ53L adds Sony's unique Deep Black Non-Glare Coating for even more dynamic visuals that always stand out. With spectacular 780 nit brightness, cinematic colour and a huge viewing angle plus capacious 32 GB memory to store more apps and content, it's the 4K HDR professional display that's bigger in every way.

Spectacular 780 nit brightness, and more

Brightness matters. In busy retail showrooms or corporate lobbies, 98" BRAVIA BZ53L shines with an extraordinary 780 nit screen brightness that can't be missed, even in light-flooded spaces. Full Array Local Dimming boosts peak brightness further still to an eye-popping 1500 nits.

Deep Black Non-Glare Coating ensures clarity and contrast, even in bright lighting

Bright or harsh room lights can mean grey, washed-out images in retail stores and shopping malls, corporate lobbies, conference rooms and classrooms. Sony's Deep Black Non-Glare Coating combines anti-glare and low-reflection technologies. Reducing reflections and boosting contrast, it's the key to dynamic visuals bursting with true-to-life colour and detail that inspire everyone, from corporate visitors and staff to shoppers and students.

Anti-Glare

A microscopic unevenness is added to the surface of the display panel. Incident light is diffusely reflected in all directions, becoming a whitish blur that's less noticeable to viewers than sharply reflected light.

Low Reflection

A special coating is added to the surface of the panel. Incident light rays bounce off the surface of the clear layer, as well as the panel surface beneath. Interference between the reflected rays causes cancellation, reducing reflections seen by viewers.

Superior pictures, always | High refresh rate

98" BRAVIA BZ53L sports a 4K 120Hz panel, coupled with XR Motion Clarity and Motionflow XR to reproduce fast paced on-screen movement with unprecedented smoothness, clarity and realism.

Richer, more lifelike colour

XR Triluminos Pro colour technology expresses an even wider palette of exquisitively lifelike hues and tones, thanks to Sony's unique Cognitive Processor XR processor.

Cognitive Processor XR™

The world's first picture processor with cognitive intelligence understands how humans really see the world. The 98" BRAVIA BZ53L with Cognitive Processor XR™ opens up an unprecedented viewing experience, immersing you even more deeply in every scene.

XR Color

Discover an even wider palette of beautifully natural colours with extended hue and saturation, vivid shades, and realistic textures.

XR Clarity

The powerful processor accesses vast amounts of picture data, intelligently recreating lost details and textures with upscaled image sources.

XR Motion

XR Motion Clarity™ analyses scene data to ensure on-screen action stays smooth, bright and clear without blur, even in fast-moving scenes.

XR Con.trast

Bright areas are even brighter and dark areas are darker, adding depth to scenes without losing highlights or shadow details.

Exceptional dynamic range with Full Array Local Dimming

Our Full Array LED screen technology delivers superior contrast compared with conventional edge LED screens. It's also more energy efficient, helping you enjoy spectacular high-contrast images while consuming less power.

Unforgettable images to match the largest creative ambitions

The ZRD-B12A modular display cabinet combines advanced Micro LED technology with powerful processor "X1™ for Crystal LED" to create bigger, bolder, more attention-grabbing visual experiences.

Offering a spectacular brightness of 1,800 cd/m2, the ZRD-B12A is ideal for presenting high-impact HDR content in sunlit corporate lobbies, virtual sets and production backdrops. Cutting-edge picture processing technologies ensure spectacular large-scale images with industry leading clarity, contrast and colour.

The ZRD-B12A features a resolution of 480 x 270 dots, with a pixel pitch of 1.26 mm.

The borderless design of each energy-efficient Micro LED panel allows multiple ZRD-B12A cabinets to be tiled seamlessly, creating super-size high resolution displays with virtually any dimensions or aspect ratio - and no bezels or visible gaps. The slim, light Micro LED panels are easy to install and maintain without requiring special skills or complex equipment.

Umissable images as big as your imagination

Tile multiple ZRD-B12A Micro LED modules to create totally seamless extra-large displays - and impress your audience with uniquely rich, immersive images that bring viewers even closer to reality.

Very high brightness with anti-reflection coating

The high contrast, low reflection panel offers a spectacular 1,800 cd/m2 brightness: ideal for high-impact presentations in sunlit corporate lobbies, virtual sets and production backdrops.

Exquisite image clarity, near or far

Reality Creation upscales lower resolution content to look sharper and more detailed, even when viewed in close-up. The powerful processor "X1 for Crystal LED" optimises signals and reduces image noise. Ideal for 24p input video, Motionflow* ensures smooth, blur-free images with near-instant response.

Under Extraordinary contrast, HDR ready

Each tiny Micro LED element occupies a small fraction of the mounting area that's black. The result: an extraordinary contrast ratio of more than 1,000,000:1 that's far greater conventional LED array systems. 22bit Super Bit Mapping ensures a smoothly graduated tonal range from deep blacks to bright, sparkling highlights - ideal for presenting HDR (High Dynamic Range) content.

Wide viewing angle

The display panel's extra wide viewing angle allows everyone in the room to enjoy an uncompromised visual experience, wherever they're standing.

Smooth, richly realistic colour

The display achieves a wide colour gamut, highly realistic tonal reproduction.

Flexible installation to suit any space

The slim, light borderless Micro LED panels are easy to install without needing special skills or complex equipment. Panels can be wall or floor mounted to suit any interior, even in curved spaces. Installation doesn't require access behind the cabinets, freeing up more room space.

Reliable operation, low ownership costs

Energy efficient Micro LED panel technology allows a quiet, fanless design with no costly air conditioning needed. Maintenance is simplified with easy front accessibility to reduce ownership costs further.

Unforgettable images to match the largest creative ambitions

The ZRD-B15A modular display cabinet combines advanced Crystal LED technology with powerful processor "X1™ for Crystal LED" to create bigger, bolder, more attention-grabbing visual experiences.

Offering spectacular brightness, the ZRD-B15A is ideal for presenting high-impact HDR content in sunlit corporate lobbies, virtual sets and production backdrops. Cutting-edge picture processing technologies ensure spectacular large-scale images with industry leading clarity, contrast and colour.

The ZRD-B15A features a resolution of 384 x 216 dots, with a pixel pitch of 1.58 mm.

The borderless design of each energy-efficient Crystal LED panel allows multiple ZRD-B15A cabinets to be tiled seamlessly, creating super-size high resolution displays with virtually any dimensions or aspect ratio - and no bezels or visible gaps. The slim, light Micro LED panels are easy to install and maintain without requiring special skills or complex equipment.

Features | Umissable images as big as your imagination

Tile multiple ZRD-B15A modules to create totally seamless extra-large displays - and impress your audience with uniquely rich, immersive images that bring viewers even closer to reality.

Very high brightness with anti-reflection coating

The high contrast, low reflection panel offers spectacular brightness: ideal for high-impact presentations in sunlit corporate lobbies, virtual sets and production backdrops.

Exquisite image clarity, near or far

Reality Creation upscales lower resolution content to look sharper and more detailed, even when viewed in close-up. The powerful processor "X1 for Crystal LED" optimises signals and reduces image noise. Ideal for 24p input video, Motionflow* ensures smooth, blur-free images with near-instant response.

Under Extraordinary contrast, HDR ready

Each tiny Crystal LED element occupies a small fraction of the mounting area that's black. The result: an extraordinary contrast ratio of more than 1,000,000:1 that's far greater conventional LED array systems. 22bit Super Bit Mapping ensures a smoothly graduated tonal range from deep blacks to bright, sparkling highlights - ideal for presenting HDR (High Dynamic Range) content.

Wide viewing angle

The display panel's extra wide viewing angle allows everyone in the room to enjoy an uncompromised visual experience, wherever they're standing.

Smooth, richly realistic colour

The display achieves a wide colour gamut, highly realistic tonal reproduction.

Flexible installation to suit any space

The slim, light borderless panels are easy to install without needing special skills or complex equipment. Panels can be wall or floor mounted to suit any interior, even in curved spaces. Installation doesn't require access behind the cabinets, freeing up more room space.

Reliable operation, low ownership costs

Energy efficient technology allows a quiet, fanless design with no costly air conditioning needed. Maintenance is simplified with easy front accessibility to reduce ownership costs further.

Unforgettable images to match the largest creative ambitions

The ZRD-C12A modular display cabinet combines advanced Micro LED technology with powerful processor "X1™ for Crystal LED" to create bigger, bolder, more attention-grabbing visual experiences.

Offering spectacular 1,000,000:1 contrast and a high brightness of 800 cd/m2, the ZRD-C12A is ideal for presenting immersive HDR content in a wide range of environments including corporate lobbies, showrooms, boardrooms, museums, galleries and other public spaces. Cutting-edge picture processing technologies ensure immersive large-scale images with industry leading clarity and colour.

The ZRD-C12A features a resolution of 480 x 270 dots, with a pixel pitch of 1.26 mm.

The borderless design of each energy-efficient Micro LED panel allows multiple ZRD-C12A cabinets to be tiled seamlessly, creating super-size high resolution displays with virtually any dimensions or aspect ratio - and no bezels or visible gaps. The slim, light Micro LED panels are easy to install and maintain without requiring special skills or complex equipment.

Umissable images as big as your imagination

Tile multiple ZRD-C12A Micro LED modules to create totally seamless extra-large displays - and impress your audience with uniquely rich, immersive images that bring viewers even closer to reality.

Very high contrast with deep black coating

Crystal LED C-series displays are designed with contrast in mind. Enjoy deep blacks and rich colours in a range of environments including showrooms, entrances and lobbies.

Exquisite image clarity, near or far

Reality Creation upscales lower resolution content to look sharper and more detailed, even when viewed in close-up. The powerful processor "X1 for Crystal LED" optimises signals and reduces image noise. Ideal for 24p input video, Motionflow ensures smooth, blur-free images with near-instant response.

This function cannot be used with multiple display controllers.

Extraordinary contrast, HDR ready

Each tiny Micro LED element occupies a small fraction of the mounting area that's black. The result: an extraordinary contrast ratio of more than 1,000,000:1 that's far greater conventional LED array systems. Deep black coating and 22bit Super Bit Mapping ensures a smoothly graduated tonal range from deep blacks to bright, sparkling highlights - ideal for presenting HDR (High Dynamic Range) content.

Wide viewing angle

The display panel's extra wide viewing angle allows everyone in the room to enjoy an uncompromised visual experience, wherever they're standing.

Smooth, richly realistic colour

The display achieves a remarkably wide colour gamut for rich, highly realistic tonal reproduction.

Flexible installation to suit any space

The slim, light borderless Micro LED panels are easy to install without needing special skills or complex equipment. Panels can be wall or floor mounted to suit any interior, even in curved spaces. Installation doesn't require access behind the cabinets, freeing up more room space.

Reliable operation, low ownership costs

Energy efficient Micro LED panel technology allows a quiet, fanless design with no costly air conditioning needed. Maintenance is simplified with easy front accessibility to reduce ownership costs further.