Consumer Electronics

Enhanced Color Contrast

See more natural-looking images. Powerful deep-learning algorithms help improve contrast ratio and enhance brightness.

Sensational Color

Delivering richer, more accurate colors for a beautiful picture every time.

Fast Enough for You

Keep up with fast action games, sports and blockbuster movies with smooth, crisp motion even in the fastest scenes, with a native 120Hz refresh rate.

Refined Picture, Powered by AI

No more fiddling with picture settings. The α8 AI Processor 4K with AI Picture Pro identifies the type of content you're watching to automatically select the ideal setting and fine-tune the picture for the best watching experience and with Multi View with 2 screens lets you split your screen into two unique views so you can watch even more than before.

4K UHD Smart TV with Pro:Centric Direct | Pro:Centric Direct

The hotel content management solution, Pro:Centric Direct, offers editing tools that make it easy to perform service and IP network-based remote management. The Pro:Centric Direct solution enables users to edit their interface & provides customized interface to efficiently manages in-room TVs. The current PCD version provides IoT-based in-room control as well as voice control function through LG Natural Language Processing (NLP).

Easily Accessible to Netflix Application with Pro:Centric Direct

Pro:Centric Direct, the easy and simple management solution for hotel content creates a memorable experience for your clients. Especially, the Netflix App can be activated (Netflix membership required).

Slim Depth for a Sleek Look

With a slim design 1.16inch (29.7mm) depth, the UM777H series integrates smoothly into the interiors, delivering a modern impression to guest.

SoftAP

Software-enabled Access Point (Soft AP) is a "virtual" Wi-Fi feature that uses the TV as a wireless hotspot, enabling guests to connect their own devices to the Soft AP. It supports Bridge Mode, allowing administrators to manage in-room Soft AP information such as signal level, Soft AP passwords, etc.

Pro:Idiom

Digital Rights Management (DRM) technology provides access to premium content to help assure rapid and broad deployment of HDTV and other high-value digital content.

High Brightness

With a great brightness of 7,000 nits*, it clearly delivers content and attracts public attention, which is the ultimate display for outdoor visibility.

Lightweight Design

The weights of the cabinet is very light, so even if a large LED screen is installed on the roof, it puts less pressure on the building's load.

IP Rated Weatherproof Design

? The front and back of the cabinet are IP65 certified, allowing stable operation less affected by weather.

Attract Passing Customers with a Bright Display Presented Through a Window | World's First UL Verification for Display Anti-Discoloration Characteristics

By focusing on the pain points of our customers, we obtained the world's first UL Verification for Display Anti-Discoloration Characteristics. Our new technology helps prevent 'screen-yellowing', while safeguarding display quality and performance stability.

Window-facing Display

LG offers advanced technical solutions for cost-effective operations. The XS4P can maintain an astonishing brightness of 4,000 nits, yet has lower power consumption compared to RGB panels at the same brightness level.

Brightness Beyond the Window

A window-facing display requires higher nits, as it is exposed to direct sunlight through a window. The XS4P is designed especially for window-facing environments, providing brilliant brightness. Vibrant and dynamic content displayed through the window will attract customers to your business, despite the viewers wearing polarized sunglasses.

High-performance with webOS 6.0

Quad Core SoC (System-on-Chip) can execute several tasks at the same time without a separate media player. In addition, webOS 6.0 platform enhances not only user convenience with intuitive UI but also web-app integration with updated Node JS / Chromium version.

Remotely Managed, Real-time Mastery (Content Manager)

A significant advantage of window-facing displays over temporary displays is their ability to effortlessly manage frequently changing promotional content and pricing information. LG's web-based content solution is intuitive and user-friendly, providing users with complete access to current and historical data anytime, anywhere, through their mobile devices. This allows users to monitor, adjust, and control the unit remotely in real-time.

Wide Range of Operating Temperature

The XS4P can be used under a wide range of operating temperature from 0? to 40?.

Conformal Coating

The conformal coating with dust protection shields the circuit and power boards from dust, metal particles, moisture, and other contaminants, providing solid durability and long-term reliability.

Upgraded Quite Mode

The XS4P addresses concerns about display noise. It features an Upgraded Quiet Mode that operates at 2,500 nits with minimal fan noise.

Professional Content Partners

Pairing the XS4P Series with LG SW solutions would enhance its utilization.

Convenient Installation with Calculated Precision

The XS4P is equipped with a Leveler Tool that shows users the tilt of the device, allowing for precise display installation. Additionally, the Horizontal Sensor Tool assists users in verifying the correct installation direction. The XS4P even provides warning messages for proper installation if it is installed incorrectly.